OUR PATH TO SUSTAINABILITY
Reducing our footprint as a business is a mindful and rewarding process. We started by changing our polymailers from harmful plastics to 100% compostable mailers. You may have noticed that we used to have a fancy custom made logo mailer that we have substituted with a minimalist, nameless and environmentally friendly compostable mailer. We removed plastic water bottles from our retail bar carts and stock them with Boxed Water from the Boxed Water Company we have a monthly subscription to. We provide all new employees with a Hydro Flask if they do not currently use one. All of our marketing materials are made from paper stock including retail purchase bags. We embrace the natural sunlight during the day and power down every night. We mindfully purchase the quantities we feel we can sell resisting mass overstock. We have one massive annual Warehouse Sale to our local Memphis community where we sell our previous seasons merch lower than cost to help boost our community and donate locally what is left. Our 90s and Y2K Vintage fashion is the ultimate form of sustainability which is highly sought after and quick to sell out. We have a list of Brands in the Main Menu on the site that we have highlighted the actions they are making towards slow and sustainable fashion. We ask straightforward questions about their brand's accountability towards sustainability before we even decide to become a stockist. We believe less is more and we have carefully selected brands that may be at a higher price point but offer a longer lasting quality product. One of our favorite mindful actions that we have implemented since 2013 is to use the bulk of our buying power for garments MADE IN THE USA. These garments are made in California! This creates local jobs and most importantly ensures fair labor. Every day we take a conscious approach to further educating ourselves on how fashion affects the world. Thank you for taking the time to read our story. We love you!
AMAZING LACE IS HEADQUARTERED IN TENNESSEE! Founder and CVO Chrissy Chandler started her career in online marketing and e-commerce in 2006 on the eBay platform. During this time eBay was raising young entrepreneurs and companies like Amazing Lace Outlet along with other big names, you know, the ones they write girl boss books about today. It was there she learned to sell brand-name lingerie out of her garage office along with drop shipping brands. Chrissy quickly became a platinum domestic and international seller. She realized her potential as a buyer with digital media could be greatly expanded into women’s fashion, digital e-commerce fashion. That is when the Amazing Lace you know and love today became a digital native fashion company.
AL is a female-owned small business in the USA and honored to serve the trendy people of the world!
Monday - Friday 9am-4:00pm central business hours.
Amazing Lace is an online digital native fashion E-COMMERCE company founded in 2013 from its original lingerie startup in 2006.