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Amazing Lace, a Tennessee-based company, is proud to be headquartered in the heart of the United States. Our founder and Chief Visionary Officer, Chrissy Chandler, embarked on her journey in online marketing and e-commerce back in 2006, starting on the renowned eBay platform. It was during this time that eBay served as a launchpad for aspiring entrepreneurs and influential companies, including Amazing Lace Outlet and other Girl Bosses. Chrissy, a true trailblazer, honed her skills by selling brand-name lingerie and utilizing drop shipping methods from her humble garage office. Through her dedication and expertise, she quickly rose to become a platinum seller, both domestically and internationally.

Recognizing her potential and passion for the digital marketplace, Chrissy realized she could extend her reach and impact by venturing into the world of women's fashion and digital e-commerce. This pivotal moment marked the transformation of Amazing Lace into the digital native fashion company that it is today.

At Amazing Lace, we take immense pride in being a female-owned small business, based right here in the USA. We are honored to serve the stylish individuals from all corners of the world, offering trendy fashion options that resonate with their unique tastes and preferences.

Our commitment to delivering exceptional products and outstanding customer service sets us apart. With a keen focus on quality, affordability, and staying ahead of the latest trends, we aim to be your go-to destination for fashion-forward clothing and accessories.

As a company deeply rooted in the digital landscape, we embrace the ever-evolving world of e-commerce. By leveraging technology and digital media, we continue to connect with our loyal customers and expand our reach, all while maintaining our commitment to excellence.

We sincerely appreciate your support and trust in Amazing Lace as we strive to provide you with an unparalleled shopping experience. Join us as we continue to serve the fashion-savvy individuals worldwide, bringing you the latest trends and styles that inspire confidence and empower self-expression.

Thank you for being a part of our journey.

contact@amazinglace.comĀ 
Monday - Friday 9am-4:00pm central business hours.

Amazing LaceĀ is an online digital native fashionĀ E-COMMERCE companyĀ founded inĀ 2013 from its original lingerieĀ startup in 2006.Ā 

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OUR PATH TO SUSTAINABILITYĀ 

Reducing our footprint as a business is a mindful and rewarding process. We started by changing our polymailers from harmful plastics to 100% compostable mailers. You may have noticed that we used to have a fancy custom made logo mailerĀ that we have substituted with a minimalist, nameless and environmentally friendly compostable mailer. We removed plastic water bottles from our retail bar carts and stock them with Boxed Water from the Boxed Water Company we have a monthly subscription to. We provide all new employees with a Hydro Flask if they do not currently use one. All of our marketing materials are made from paper stock including retail purchase bags. We embrace the natural sunlight during the day and power down every night.Ā  We mindfully purchase the quantities we feel we can sell resisting mass overstock. We have one massive annual Warehouse Sale to our local Memphis community where we sell our previous seasons merch lower than cost to help boost our community and donate locally what is left.Ā  We believeĀ less is more and we have carefully selected brands that may be at a higher price point but offer a longer lasting quality product.Ā One of our favorite mindful actions that we haveĀ implemented since 2013 is to use our buying powerĀ forĀ garments MADE IN THE USA.Ā  Every day we take a conscious approach to further educating ourselves on how fashion affects the world. Thank you for taking the time to read our story.Ā 

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